Sunday, October 20, 2013

Why Small Businesses Should Consider Getting An 800 Phone Number

By Heather Bellerton


A big part of getting noticed as a small company is developing a professional image. Having a profile that demonstrates that you are a reliable, trustworthy company will help you win customers and boost sales.

Naturally, you need to show that you offer useful products or a great service, however, initially you have to get people to take note of you. When you are a brand-new company and you are working out of your house, this can be difficult to accomplish.



An additional obstacle is money. A lot of entrepreneurs are working with a tight budget. Paying ad advertising service or employing staff is out of the question when a company is just starting. Utilizing automated tools that can do tasks for you at a fraction of the expense of a live person can be the difference between a start-up succeeding or failing.

What Consumers Think

Often times, individuals don't take home-based businesses seriously. They think that they can't do as good a job as the large companies do. Even if you don't have the big corporate address, marketing budget and big staff, there are still ways to demonstrate that you mean business and can compete successfully against big businesses.

It's Less Expensive than I Assumed

One of these strategies is using an 800# telephone number. I did not know this until I purchased one myself, but they are very low-cost and simple set up. For a few dollars a month, anyone can secure an 800# phone number and have it direct to any phone line they have - even a mobile phone.

Displaying Your Number

A huge part of having an 800# phone number is being able to display it. List on your business cards, add it to your business site, add it to your telephone directory listing. Not only does it make your company look larger and more "real", it also makes you stand out from the competitors.

Move it With You

Another fantastic thing about an 800 telephone number is its forwarding abilities. Because you can point it to a different telephone number, you can keep the exact same number if your business relocates. You don't need to change numbers and risk losing a lot of customers.

Use it for Advertising and Marketing Campaigns

Another cool feature about toll free numbers is that you can set them up to go to a voicemail rather than your phone line. If you are using the number specifically for marketing purposes where potential customers call and leave their contact details, this service is best for that. In fact, due to the fact that the cost is so inexpensive (pennies per minute), small business owners can afford to get a few telephone numbers and run a number of different projects at once.

With all of the talk about web marketing nowadays, lots of people forget the telephone, and how it can be a terrific marketing device. Since they are so easy to set up and economical to use, it is smart to include a phone number in you marketing arsenal to diversify your marketing efforts and enhance your capacity to reach even more consumers.




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